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Marketing/product analytics based on Google Cloud platform
We believe that data can help make decisions. In many companies, we have implemented approaches and tools that allow businesses to be more efficient and make more informed decisions.
Andrii Osypov — CEO of Beards Analytics (LinkedIn)
We collect raw data, and analyzing them is not enough. We may use your data to automatically generate audiences/conversions in advertising tools and target users more accurately.
By collecting all the data in one place, and linking them, you can see the whole picture. You don't need to look at the interfaces of various services separately, all the necessary indicators are in one place. Data on successful sales, advertising costs, and advertising effectiveness are displayed on one dashboard.
Cross channel/ cross-device attribution
Websites and apps like showcases for interaction users. It's not sensible to analyze a website and an application separately. The same goes for marketing channels. Combining all data about marketing channels across all devices. That will allow you to see the full picture
Data is the basis of everything, so it is necessary to take care of its purity, completeness, and correctness. We use various approaches to validate and monitor incoming data, which allows us to trust them
Since we collect raw data, and using machine learning, we make recommendation about systems, custom attribution models and predict user behavior even before the actual action.
Turn insights into ROI. We help SMBs, e-commerce, SaaS and fintech companies
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